Marketing

Maximize Profits With AutoAI-Driven CLV Prediction

Apply predictive analytics to forecast future demand based on historical data and current market trends. RapidCanvas AI solution learns and predicts customer lifetime value (CLV) accurately, enabling businesses to optimize marketing strategies, customer retention, and profitability.

Accurately estimating a customer's lifetime value can be complex

Marketing and Customer Success teams today face significant difficulties in accurately predicting each customer's lifetime value, efficiently allocating marketing budgets, enhancing customer segmentation and retention strategies, and improving product and service offerings.
Inaccurate Forecast
Manual methods make it hard to predict how valuable each customer will be in the long run based on past purchases, product views etc.
Inefficient Allocation of Marketing Budgets
Businesses struggle to determine optimal spending on acquisition vs retention campaigns without data-driven CLV forecasts.
Imprecise Customer Segments
Groupings based on limited data may inaccurately classify customers into high, medium, low value segments for targeting.
Lack of Customization
Generic offers and recommendations often fail to address customers preferences and leads to poor experiences.

RapidCanvas AI solution can help businesses accurately predict customer lifetime value

Data Ingestion

Collect historical customer data like past purchases, product views, engagement metrics etc. and process best signals from disparate data sources by instantly connecting to wide range of data connectors.
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Feature Engineering

Identify key signals in the data that correlate with CLV using statistical analysis. Automated Feature selection is also built into RapidCanvas - ensuring you are using the most informative features about customers without any manual intervention.
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Model Building and Evaluation

Build models quickly with pre-configured AI models for dramatically improved CLV results. Marketers can easily customize the model parameters to benchmark and improve the accuracy and performance of the models.
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Deployment

Quickly and efficiently publish custom interactive data apps or generate prioritized reports for your marketing teams so that they can enable personalized offers and influence business KPIs.
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Monitoring

Continuously monitor predictions and retrain models with new data.
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Maximize CLV while reducing marketing spend

Unlock significant businesses benefits with improved CLV forecasts
Increase Revenue
Target high-value customers with personalized promotions to boost sales.
Lower Acquisition Costs
Focus marketing spend on acquiring customers with high predicted lifetime value.
Improve Retention
Delight customers with tailored recommendations and offers to reduce churn.
Optimize Marketing
Align campaigns, channel spend and messaging to maximize CLV.

Some of our results

Hear from Our  Customers

“RapidCanvas has helped us realize our vision of integrating AI into our demand prediction and inventory management processes. The transition from spreadsheet-based models to RapidCanvas's sophisticated AI model has been a game-changer. We've seen a 35% improvement in operational efficiency and a 50% reduction in time spent on manual adjustments.
Arthur Strommer
Vice President, MTE-THOMSON

Accurately estimating a customer's lifetime value can be complex

Inaccurate Forecast
Inefficient Allocation of Marketing Budgets
Imprecise Customer Segments
Lack of Customization
Inaccurate Forecast
Inefficient Allocation of Marketing Budgets
Imprecise Customer Segments
Lack of Customization
Inaccurate Forecast
Inefficient Allocation of Marketing Budgets
Imprecise Customer Segments
Lack of Customization
Inaccurate Forecast
Inefficient Allocation of Marketing Budgets
Imprecise Customer Segments
Lack of Customization
Inaccurate Forecast
Inefficient Allocation of Marketing Budgets
Imprecise Customer Segments
Lack of Customization
Inaccurate Forecast
Inefficient Allocation of Marketing Budgets
Imprecise Customer Segments
Lack of Customization

See Rapid Time-To-Value
Address unique business needs without starting from scratch; state your business problem and the AutoAI discovery process will generate a matching AI solution within hours.
Build Expert-Led AI
Leverage the industry knowledge of data science experts, as required, to validate against industry benchmarks and ensure optimal AI solution performance
Access Actionable Business Insights
Create visual, interactive data apps, dashboards and reports to showcase business KPIs and outcomes, and monitor business performance
Use An End-To-End AI Solution
Achieve an end-to-end AI solution with an out-of-the-box setup for all steps from data orchestration, data preparation, transformations, model building and testing, through to model deployment and data apps